Question 4

Who would be your audience and why?

The target audience for our media project (opening to a teen horror film) would be a majority of teenagers to young adults between the ages of 14-24; this target audience is related with our media project and other products of a similar nature i.e. other teen horror films.
              The suitability of our target audience is reflected in the other films, for example another teen horror film is 'Scream' this film is suitable for it's audience because of it's use of innuendo isn't too mature to where members of the younger portion of our audience are still able to understand and appreciate the dialogue but to where it isn't too 'childish' to where members of the older portion don't feel like the dialogue is too jokey to where they feel like they are being condescended to. This is an example of a film that works well with the target audience, therefore our group tried to replicate a product of a similar vein.

Here is a movie poster for the film Scream,
this is an example of a film that has got a similar
target audience to our movie opening.

         One example of our group trying to create a product for a particular group is through the cast we have used in the finished product; our main characters are identified to be within the same age region of our target audience. We did this so the audience would make a personal connection with the character for example the main female protagonist could share similar personality traits as your friend or look similar to someone in your class at school/college/university.
       Another way our group tried to create a link between our audience is with the use of technology; this will attract an audience because of the new found reliance of technology to function most efficiently in society in recent years.
       These are both example of our way to attract our target audience to find our film appealing and therefore will want to pay money to watch it in the cinema/streaming service or other film distribution methods.
       The reason we choose to use this group as our target audience is mostly due to the fact that we are amongst the age bracket of our target; this will allow us to give personal opinions of what we think will work and attract people that are considered our peer group, because we won't need to 'assume' our target audience will like because we for the most part know we were able to create a film opening that would attract us and in turn attract people of our target audience. Of course there will always be the select few of a group don't follow the mainstream opinion.  One way we tried to compensate for this was by including themes and tones that are not considered the norm also i.e. harassment/stalking.